About MLA Companies
We are relational advisors who step into the business with you—combining financial insight, strategic clarity, and operational follow-through to help you make better decisions and execute what matters most.
Our Story
Founded in 2006, MLA Companies was born from a simple belief: business owners need more than advice. They need trusted advisors who understand both the numbers and the human side of leadership.
"I joke with people that MLA started because I was about to be fired," says CEO Seth Morgan. "I had a background in public accounting, but I realized the world was so much bigger than debits and credits and tax returns. I started MLA at age 26 with backing from my former CEO, and we exited him three years later. But the real turning point came when I had to ask myself: 'Do I want to build a company that can actually scale and live beyond me?' That was the choice I made."
Over the years, we've worked with hundreds of business owners facing similar challenges—stretched thin, carrying too much decision weight alone, and needing experienced perspective without adding full-time overhead. We discovered that the gap between good strategy and real results isn't about having better ideas. It's about staying close enough to the work to carry them through.
Seth continues: "What keeps me going is the combination of personal challenge and opportunity, and a very strong faith in how we think about the world. A few years ago, I reconnected with a pastor and we spent time building theological background. We got to the 'why' question for us, which we now call our Arena Model Partnership—a structured way to work with the created order and evaluate how people and organizations address challenges."
That insight shaped who we are today. We operate as fractional advisors, stepping into your business as trusted partners. We help you make better decisions, align your teams, and execute what matters most. Our approach combines:
- •Financial Insight - Understanding your numbers deeply and what they reveal about your business
- •Strategic Clarity - Helping you see the path forward and align your organization around it
- •Operational Follow-Through - Staying involved long enough to ensure decisions become reality
Today, MLA Companies operates through three integrated advisory services: MLA Management (fractional business advisory), Alinea CPA (tax and accounting with advisory depth), and MLA Capital (capital strategy and business transitions). Together, we serve business owners who want more than compliance or recommendations—they want partnership.
MLA Companies Executive Leadership

Seth Morgan
CEO
MLA Companies
Expertise
Seth Morgan leads MLA Companies with a vision of relational advisory that combines financial insight with human understanding. As President of MLA Capital, he brings deep expertise in capital strategies and business transitions.
Connect on LinkedIn
Kelly McCracken
Chief Operating Officer
MLA Companies
Expertise
Kelly McCracken oversees operations and strategic planning at MLA Companies. Her focus is on ensuring that advisory guidance translates into real business execution and measurable results.
Connect on LinkedIn_de95d2a3.webp)
Keri Blackburn
Chief Growth Officer
MLA Companies
Expertise
Keri Blackburn drives growth strategy and business development for MLA Companies. She works with business owners to identify opportunities and scale their operations sustainably.
Connect on LinkedIn_82b4e0e6.png)
Maureen Heckmuller
Controller
MLA Companies
Expertise
Maureen Heckmuller ensures financial accuracy and compliance across all MLA Companies services. Her expertise in accounting and financial reporting provides the foundation for sound business decisions.
Connect on LinkedIn
Jaimee Dinnison
Director of Human Resources
MLA Companies
Expertise
Jaimee Dinnison leads human resources at MLA Companies, building and nurturing a team culture that values excellence, collaboration, and continuous growth.
Connect on LinkedIn
Laura Kuhn
Director of Operational Systems, Processes, and Insights
MLA Companies
Expertise
Laura Kuhn leads operational systems and processes at MLA Companies, designing and implementing systems that drive efficiency, clarity, and measurable results across all service lines.
Connect on LinkedIn
KYLE ROTH
Capital Advisory Partner
MLA Capital Partners
Expertise
Kyle Roth brings deep expertise in capital strategies, business transitions, and partnership advisory through MLA Capital Partners.
Connect on LinkedIn
MIKE SANDER
Capital Advisory Partner
MLA Capital Partners
Expertise
Mike Sander specializes in capital advisory, business transitions, and strategic growth initiatives, helping owners navigate complex capital strategies and identify growth opportunities through MLA Capital Partners.
Connect on LinkedInOur Core Values
Stewardship
We act as responsible caretakers of our talents, resources, relationships, and mission—using what we've been given to serve others well and ensure the long-term success of our company and clients.
Customer Service
We put the needs and success of our customers at the center of everything we do, building trust through empathy, responsiveness, and value.
Commitment
A deep commitment to the well-being and success of colleagues, fostering a supportive and inclusive environment where everyone can thrive.
Ready to Work With Us?
Let's have a conversation about your business, your challenges, and how we can help you move forward.
